Rokin makes new classic mens shoes, partly seasoned with influences from the West Coast of Sweden, and inspiration from different subcultures: new, as well as old. We are not trying to be trendy, but stylish. Because style isn’t something that changes drastically from season to season.
Rokin shoes are comfortably soft and smell wonderful due to the use of natural materials and a high quality European production. But don’t take our word for it, take the first step and feel for yourself.
The pigeon is Rokin’s brand symbol because it resembles our target-group in many ways: it’s a social, inner-city creature. It’s often seen in city squares and small back-street alleys in all major cities around the world. It’s not afraid and stands its ground.
It’s a classic symbol for peace and love, but also a provocative and in-your-face part of city life. Just as we want to be.